Why Story Matters

What’s Your Story?

Let bestselling author and teacher Mark Matousek show you how to reinvent your life by changing your story.

Click here to begin your journey to the truth

Story is a vehicle for self-realization. Many people sleepwalk through their lives and rarely tell the whole truth to themselves or to other people.  When we do reveal what Dorothy Allison calls “the scary story,” our lives are changed forever.

This lying reflex is so automatic that we forget the toll inauthenticity takes on our integrity and our well-being. When the luxury of lying is taken from us – by catastrophe or the desire to get real – the rubber of enlightenment hits the road.

Why Story Matters is designed to initiate students into the transformative power of telling the truth as a path to personal awakening. This six-week guided journey will challenge the story you’ve been telling yourself and the world and reveal the fictional chapters that are preventing you from being your authentic self. You will pierce the veil of your own fear, simply, by saying the unsayable.

The more you do this, the more powerful you become.  When you tell the truth, your story changes. When your story changes, your life is transformed.


“Simply put – if you’re looking to make a change, reach beyond your comfort zone and see the world and your life through fresh eyes, take a course with Mark Matousek who is truly a great teacher and a great writer”

~Mary Jo Shen, memoir writer and philanthropist


What you will learn in Why Story Matters:

  • How to tell the difference between your situation and your story
  • How telling the truth will dissolve your life myth
  • How shame and fear obstruct creativity
  • How to use writing, and story, as a vehicle of enlightenment
  • How to identify “the terrorists within”
  • How personal story not only heals but also helps to connect us to others
  • How truthfulness links to personal power and authentic


Order Why Story Matters. Change the way you see your life


“I took Mark’s class because I wanted to refine and redirect my writing. I ended up refining and redirecting my life as well! He has a gift for not only helping writers find their most authentic writing voice, but their most authentic voice period.”

~Atoosa Rubinstein, magazine editor

Filled with psychological wisdom and unique exercises for self-understanding, this incisive guide to authentic living will help you see yourself – and your story – through new eyes. By cultivating these techniques, you will learn to increase self-esteem, enhance relationships, achieve life goals, and discard outdated agendas.

Mark teaches “When you tell the truth, your story changes. When your story changes, your life is transformed,” He brings three decades of experience as an author, teacher, and philosopher to his work with students, emphasizing originality and creative growth through the art of questioning.

This six-week e-course is only $47!

Purchase Why Story Matters today.

Add to Cart


How the course works: The first lesson is delivered via email soon after purchase. A link to a pdf download of the lesson is provided. Each subsequent lesson is delivered in the same manner every seven days for the remainder of the course. Students are encouraged to do these lessons in order, taking no more than a week to complete each one. This creates a learning momentum that serves you well when working solo. Personal e-Study Courses are ideal for people who want to accelerate their learning curve, deepen self-awareness, and explore substantial issues within the framework of a carefully designed curriculum.

“I hope you’ll allow me to use this course to help guide you toward your creative potential. I believe that you will enjoy not only the process but the outcome as well. Please visit my calendar for a list of classes, workshops, and other events where we might work together and check out my free monthly teleconference and discussion group, The Seekers Forum. Each month, I give a talk on a topic concerning the question, “How do we live?”